Labubu Craze in India: The Quirky Collectible Everyone Wants Right Now
- thelumievo
- Jun 30
- 3 min read
Updated: Jul 1
If you’ve opened Instagram lately and found your feed filled with fuzzy, big-eyed, differently looking creatures striking adorable poses—congratulations, you’ve met Labubu. With its mischievous grin, whimsical design, and wildly loveable energy, Labubu has captured the hearts of collectors, fashionistas, and pop culture fans across the globe—and India is no exception.
What (or Who) Is Labubu?
Labubu is part of The Monsters series created by renowned Hong Kong artist Kasing Lung and made famous through the global collectible brand, Pop Mart. Originally released as part of blind-box art toys, Labubu quickly transformed from a niche collectible to a full-blown cultural icon. Think of it as the ultimate blend of art, whimsy, and personality—all packed into one fuzzy little figure.
But Labubu is more than just a toy—it's an aesthetic, a vibe, and a form of expression. Whether it’s clipped to a bag, displayed on a desk, or photographed for the ’gram, owning a Labubu is now a statement of playful sophistication and individual style.
And with the huge range available in various attires, forms, face expressions, colors, it becomes all the more attractive to own one. And some people think why just 1? They are building up a collection of a variety of them.
Why Is Everyone So Obsessed?
Let’s be honest—there’s something incredibly satisfying about collecting. And Labubu nails it with:
Mystery & Surprise: Originally sold in blind boxes, there’s always the thrill of discovering which version you’ll get. And the thrill continues with each purchase.
Adorably Unique Designs: Each Labubu character brings its own twist—some cute, some wild, but all undeniably charming. Increasing the urge to grab one more.
Social Media Magic: From reels to unboxings, Labubu has taken over timelines. Influencers and celebrities across Asia and beyond have embraced it as the new-age cool. So everyone wants to be a part of the trend and have atleast one.
In India, the craze has taken root with full enthusiasm. Collectors are proudly showcasing their Labubu finds, while newcomers are eagerly searching for their first one. The desire to own a Labubu isn’t just about the toy—it’s about being part of a moment, a movement, and a community that celebrates all things quirky and joyful.
So, have you got your Labubu? Not yet? We got you covered. Enjoy the plush doll feel and flaunt the accessory as well.
Labubu Meets The Lumievo – Taking Pre-Orders!
At The Lumievo, we understand how iconic design can spark joy—and we’re here for it! That’s why we’re so excited to announce that we have launched a limited edition range of Labubu-inspired keychains, available on a preorder basis.
Whether you’re already a collector or just discovering the magic of Labubu, our keychains are the perfect way to carry a little bit of that playful energy wherever you go. Crafted with attention to detail and packaged in luxe Lumievo style, these keychains are more than just an accessory—they’re your new tiny companion for everyday charm.
So what are you waiting for? Pre order and book your Labubu Fluff Charm today.
Stay tuned, follow us on socials, preorder your piece of the craze. Trust us, these little cuties won’t stay in stock for long!
Comments